ASEAN Cultural Center

Chulalongkorn University, Architectural Design Studio, Spring 2013
Faculty: Prof. Eugènia Vidal Casanovas
Location: Bangkok, Thailand

ASEAN is one of the regions with strong cultural dynamics due to its location at the center of the crossroad. However, people understand its diversity in superficial level through the segregated national identity each country promotes. In reality, cultures across ASEAN are inter-related regardless of boundaries and to make people understand the cultural complexity of the region, everyday and pop cultures have been chosen as the theme. These cultural DNAs developed into different lifestyles in countries across ASEAN including food, entertainment, recreation, agricultural practice, spiritual beliefs, celebrations and streets culture.The programs are grouped according to their cultural relationships and the proposal integrates the existing urban fabric of Tha Dindaeng to merge the exhibition with the existing everyday activities.